Epiq Legal Noticing Services
We know how to reach class members.
We do it every day.
Expert Opinions and Testimony
Our success as notice experts is underpinned by our decades-long commitment to provide clients with unparalleled quality and expert notice plan development, which withstand judicial scrutiny.
Our internationally recognized legal noticing professionals have served as experts in many of the most significant cases in history involving class action notice plans.
Judges have recognized and approved hundreds of notice plans we have designed and successfully implemented.
No other expert firm matches our experience and direct oversight of the entire notice process.
Consultation
We use our years of expertise and collective knowledge to strategize with clients prior to settlement or for class certification to identify options for reaching potential class members in the most effective and timely manner. From working on hundreds of cases with various noticing requirements, before many different federal and state court judges, we are equipped with solutions for providing notice, taking the guesswork out of the process for our clients.
In addition to relying on our expertise, we can also provide deliverables such as a comprehensive notice plan and plain language notice documents.
Expert Notice Plan Design and Implementation
We specialize in designing notice programs that satisfy due process requirements and withstand judicial scrutiny.
To determine the most effective method of providing notice to the greatest practicable number of class members, we:
Review what data is available and supplement with media as necessary.
Conduct in-depth research from the communications industry’s leading research sources and proprietary research tools.
Analyze the demographic, geographic, and behavioral characteristics of potential class members.
Analyze the media habits of the class.
Purchase third-party lists when appropriate.
From there, appropriate media choices are made to reach the class and to quantify the effectiveness of our notice programs. We calculate the reach and average frequency of exposure of the notice – the guiding principles for notice today.
We deliver the highest quality standards of notice production, adhere to all notice program details, and confirm the effectiveness of our efforts to ensure all plans are implemented as court-approved.
Notice Drafting
We can transform even the most complex settlement into notices that class members can easily understand and judges will approve.
Our dedicated team members, who specialize in writing notices, understand the complexities with providing plain language notices that clearly communicate class members’ legal rights, satisfy legal requirements, and withstand judicial scrutiny.
We collaborate with our clients to ensure notices comply with any court orders and are consistent with the terms of a settlement to avoid possible objections.
Media Planning and Purchasing
We have designed many of the largest media-based notice programs, targeting a wide array of audiences and utilizing all types of paid media. This includes network, cable, and streaming television, local and streaming radio, social media, online display ads via mobile, desktop, and tablet, consumer and trade magazines, outdoor advertising, and newspapers.
Our media programs have ranged in scale from zip-code specific to worldwide distribution.
Our well-established relationships with various media partners ensure the strongest support to achieve the “best notice practicable.” Class action plaintiffs and defendants alike can proceed with the highest degree of confidence that a notice plan designed and implemented by us will withstand judicial scrutiny and serve the best interests of all parties.
Advertising
Our ability to implement any type of notice or advertising with precision makes us your trusted resource for legal noticing.
Internet Advertising and Social Media
Over 97% of adults today are online and over 84% are on social media, meaning a well-targeted online media plan can be a valuable component of a notice program.
We’ve run media on all the major social media sites and advertising networks, targeting various demographics of class members.
Online advertising includes text to help individuals recognize they are class members, an image to draw attention to that message, and a simple callout aimed at directing those individuals to the official case website. All digital notices directly link to the official case website.
Sponsored Listings
We can also acquire sponsored search listings on the most highly visited internet search engines like Google, Yahoo!, and Bing to assist with reaching class members who are actively seeking out information on the case and connecting them with the official case website.
Television and Radio Advertising
Traditional and streaming television and radio provide high visibility and engaging mediums that provide exposure to affected people regardless of where they reside. We can utilize these complex media options to maximize and increase the ability to reach persons with different viewing/listening habits.
All notices are designed to look and sound different from commercials selling products, so viewers and listeners understand their significance and take notice.
Print
While the print medium has consolidated dramatically in recent years, we excel in matching the correct print publications to the appropriate class, whether it be a consumer or a trade publication. When print media is placed, we ensure the notice is formatted for easy legibility and comprehension. We also frequently include a QR code for easy access to the official case website via a mobile device.
Outdoor
Outdoor advertising allows for more personalized messaging to geo-specific classes. Whether by county, city, or zip code, outdoor advertising can reach those with a more personalized and targeted message than other mediums. Outdoor advertising at transit shelters and bus stops also allows for a high-impact message where people gather.
Press Releases
A press release can serve a valuable role by providing additional notice exposures beyond paid media. We write each press release to include the main components of the summary notice including the case website and toll-free telephone number for potential class members to obtain additional information. A nationwide informational release can reach over 4,000 online major media websites, finance portals, trade publications and blogs throughout the United States, and over 13,000 traditional media points as well.
Media Monitoring
We offer media monitoring services to identify news stories that may have resulted from publicity. As a result, we can calculate the amount of earned media achieved.
PSAs
We also effectively use radio and television “public service announcements” (PSAs) to provide additional notice exposure. A television PSA has the potential to provide notice to over 1,800 broadcast television stations and a radio PSA can be issued to over 9,000 stations throughout the United States.
Research and Engagement
Beyond purchasing media, best-in-class noticing strategies can provide additional opportunities to notify class members.
As needed, we will research various groups and organizations to send notice to when those organizations can assist in providing notice to potential class members.
Organizations can include government entities, unions, specific business types, trade organizations, nonprofits, and/or community support service providers.
Varying types of notices can be sent depending on the circumstances such as a long form notice, poster, postcard notice, and/or CD/DVD/USB drive for audio/visual materials.
When needed to accommodate scale, lists can be purchased for clients on a one-off basis. We work with multiple list providers who source publicly available data to provide lists of business addresses and/or email addresses when noticing is required to a type of class member (i.e., restaurants or pharmacies) but a class list is unknown.
International Notice
We have prepared notices that have appeared in 53 languages and been distributed in almost every country, territory, and dependency in the world.
We understand the unique aspects of working in the global media landscape, including working across time zones, ensuring translations (as needed) are accurate (or that English spellings are appropriate for a specific region), providing notices based on media research and appropriate to a particular marketplace, and many other factors.
We work alongside our clients to achieve their important benchmarks over the course of the project, providing insight and support throughout the administration.
Unique examples include:
The administration of notice plans focused on Indigenous populations in Canada, including the translation of notices into Indigenous languages.
Creating and mailing posters and “how to file a claim” videos to federal penitentiaries in Canada for incarcerated class members.
Placing digital, printed, and out-of-home media in the United Kingdom for various collective action notice campaigns.
Placing a variety of print publications in Australia.
Print, digital, and radio noticing in many of the U.S. territories.
CAFA Notice
